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David Rosales
Founder and Owner,

From Gallup, New Mexico

sheree head shot.JPG
Sheree Rosales-Wright
From Gallup, New Mexico
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  Supersmith Inc.  

David Rosales Designs

Contemporary Designs. Traditionally Made.

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A Legacy of Artistry. A Passion for Design.

In the heart of the American Southwest, where tradition and artistry have flourished for generations, Supersmith Inc. | David Rosales Designs has established itself as a distinctive name in contemporary Native American jewelry.

Known for exceptional craftsmanship, innovative stone combinations, and timeless elegance, each Supersmith creation is a celebration of individuality, artistry, and the enduring beauty of the Southwest.

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Rooted in Tradition. Inspired by Innovation.

Born and raised in Gallup, New Mexico, renowned designer and founder David Rosales has spent his life immersed in the rich cultural heritage and artistic traditions of the Southwest.

His journey in the jewelry industry began in 1984, where he developed a deep appreciation for the intricate craftsmanship and artistry of Native American jewelry. With a creative vision and a desire to bring something truly unique to the industry, David partnered with his cousin, John Delgado, to establish Supersmith Inc. in 1997.

Together, they built a company founded on quality, creativity, and a commitment to exceptional craftsmanship. David's distinctive approach to design—combining unexpected colors, carefully selected stones, and intricate inlay techniques—quickly became a signature of the Supersmith Collection.

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A Family Legacy. A New Generation.

In 2016, David's daughter, Sheree, returned to Gallup with her family and joined the Supersmith team. Having grown up surrounded by the business, she developed an appreciation for the artistry, dedication, and craftsmanship behind every piece.

Today, David and Sheree work side by side, blending decades of experience with fresh ideas and a shared passion for design. Together, they continue to explore new materials, create distinctive color combinations, and introduce innovative collections that honor the company's heritage while embracing its future.

Their vision is simple: to create jewelry that is as unique and extraordinary as the individuals who wear it.

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The Art of Exceptional Craftsmanship

At the heart of Supersmith is an extraordinary team of skilled Navajo artisans whose talent, precision, and dedication transform each original design into a wearable work of art.

Every piece is proudly handcrafted in Gallup, New Mexico, where traditional silversmithing techniques meet contemporary design. From the meticulous selection and placement of each stone to the final hand-polished finish, every detail reflects the care and expertise that define the Supersmith name.

Our commitment to quality is unwavering. We believe that true luxury is found not only in beautiful materials and striking designs, but in the hands, skill, and artistry required to bring them to life.

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Designed to Be Different. Created to Be Treasured.

For nearly three decades, Supersmith has continued to evolve, introducing collections that are bold yet timeless, contemporary yet deeply connected to the Southwest.

Our jewelry is designed to make a statement, inspire individuality, and become something meaningful to those who wear it.

More than jewelry, each creation represents a story of family, tradition, innovation, and the enduring artistry of the Navajo craftspeople who make it possible.

Handcrafted in Gallup, New Mexico, by Skilled Navajo Artisans.

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Supersmith Inc. | David Rosales Designs

Contemporary Designs. Traditionally Made.

© 2026 Supersmith Inc. David Rosales Designs. All Rights Reserved

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